Union is on a mission to build a brand with the next generation of explorers - built by us, for us.
THE WHY BEHIND THE BRAND
Our purpose.
Union is here to inspire you - the next generation - to step out of your comfort zone, challenge the norm, and chase what truly sets your soul on fire. Why? We believe that there is more to life than what current trends show.
Challenging yourself to go the extra mile or try something new will not only spice your day, but also fuel your energy and push you toward whatever success means to you. And of course, it’s always better when we can do it together.
THIS IS HOW WE ROLL
Our approach.
For you - the one who lives to explore: We design gear that blends form, function, and urban style. Built to move with you, wherever life takes you. We design for purpose, but like to mix things up, blending technical features with versatile, unisex styles that fit into every part of your lifestyle.
Our team brings it all together, mixing experience, world-class know-how, and world champions, with young energy, never ending ideas, and creativity that doesn’t ask for permission.
